Internet Marketing for any Services or products SEO – Hopkins Mn MinnesotaIf you are in a sales position where you are soliciting a product or service, there is some advice that might be helpful when speaking to other businesses. There are times during a year that are good times and other times that might not be so good. As I always state in any advice I give, every market is different, so this is more of a generalized theory than anything else. Rather than get wordy and lengthy in my explanation and reasoning, I’ll give best and worst times: Best Times for B2B selling: * The months of January and February. (First of year numbers start over) * Between the dates of the 10th through 25th of any month except December. (Meat of month less bills) * Between the 5th and 20th of December. (moves up a bit due to holidays) * The last week in December. (Some companies like to dump excess funds to escape taxes) * First of January, April, July & October (Typically first of each quarter for quarterly companies) Worst Times for B2B selling: * Any holiday period. (companies may be closed) * The week leading up to the tax deadlines. (business owners stressed and sometimes facing big bills) * The last week in December. (This is either hit or miss. While it can be the best, it can also be the worst) * The end of March, June, September & December. (End of quarter for quarterly companies) * Weekends. (This one is obvious, but Saturday and Sunday are probably the worst) Again, these are generalized timeframes for business to business selling. If it’s business to customer, it’s a completely different ballgame because weekends are great for customers, along with holidays. You should always try to sell 365 days a year in some fashion, but put more emphasis towards the prime, or best selling times.
Digital MarketingCommitment, Yours and Theirs To achieve success in any on-line business, it is necessary to have a high level of commitment. The road to success is not an easy one. Despite what you may have read, it is certainly no easier on the internet than it is anywhere else. A high level of commitment is necessary not just of you but by all the parties to your on-line venture. Start by looking at yourself. How serious are you? Are you a "bumblebee;" one of those people who flits from one on-line business opportunity to another looking for that one perfect flower? Newsflash...there isn't one. If you are a bumblebee then its time you assessed your ability to commit. There are many very worthwhile businesses on the internet, but unless you know how to "finish the job" then you are simply wasting your time and your money. If you really want to succeed, you have to be prepared to do the things that will help you to succeed. No matter which business you choose, the process is the same. You have to work at it. If you don't want to work at it, then perhaps you aren't really cut out for the kind of work environment where you need a lot of personal drive and initiative. No matter how wonderful you think it might be to "work from home" and do your own thing, if you don't have the discipline to make yourself do what needs to be done, you won't succeed. Just wishing you had a beautiful garden isn't going to get you one. You have to sow the seeds, and pull the weeds before you can reap the rewards. Now, take a look at the team that you are interested in joining. Many teambuilds promote their business opportunity on business forums, such as Moneymakergroup. You can very quickly review all the teambuilds that each team is offering. Before you make your decision as to which is the right team, go through all the teambuild threads, and read the posts. Look for the following information: 1. Check the names of the members who started the team-build. How many team-builds does this person have? Are they all still active? If not, how long did the team-build last before it fizzled? What caused the previous team-build to die out? If the business is still in operation but the teambuild has stalled post in these threads. Ask the leaders why the team-build seems to have stalled. 2. Then check to see if the leader is running other team-builds? How many do they have? Is there evidence that the team-build fizzled out after the leaders were paid their commission? If a leader is moving from business to business, reaping commissions as they go, leaving stalled teams in their wake, don't you owe it to yourself to forego this teambuild, even if initially it does look exciting and promising? Remember, anyone can start a teambuild, but can they stick with it when the newness wears off, the problems start to surface and the routine becomes monotonous? Bumblebees can be found everywhere. You owe it to yourself to find out how committed these leaders are to the team-builds that they begin. It is your money that you are investing and if a leader convinces you to invest with their team, they have a responsibility to do everything within their power to fulfill their promise to work on your behalf. If a teambuild has stalled, try to determine if the failure of the venture was due to the team leadership or to the business itself. You can't blame the gardener for a drought. Multiple Streams of Income This is another phrase that you see all over the internet. But do you really need to be involved in 50 different businesses to achieve on-line success? Does the team offer you a variety of business opportunities that make sense and support each other? If their multiple streams of income do not flow smoothly from one opportunity to another then it will detract from your ability to focus on your goals. Furthermore, ask yourself if the businesses are in competition with each other? Why would you want to join a team that offers you 2 separate travel programs, unless they were integrated in a way that will result in synergy? This means both programs should work fabulously well together for the maximum benefit of each member and the team as a whole. Think about it. Look for a team that is going to provide you with no more than one or two key business opportunities. Everything else that they are offering should support these key businesses. If you have more than 3 it will surely dilute the efforts and the capital of the members that you recruit. Furthermore, it will most likely steal your focus, drain you of good energy and it will definitely slow your momentum. END OF CHAPTER FOUR © Rhea Lust, February 19, 2008
Getting your site to the top of the SERPs so it is available to SEO Services your potential customers when they are actively searching for your company‘s products or services is paramount; but not everything. You must have a site designed to capture the users attention, we can tell them exactly what products or services you offer – SEO Services Minnesota, and present an easy way for them to contact you…
Search engine optimizationIn the not too distant past, pop-up windows were all the rage for marketing on the internet. Every time we opened a web page, we were bombarded with various offers of goods or services. It had gotten to the point where surfing the internet was like playing a video game—Kill the Pop-ups or Die Trying. When the ads popped-up, we had to try and close them out before another one popped up. It seemed we spent more time shutting down pop-ups then we did actually surfing. That is precisely why we have seen a decline in the use of pop-up windows on the internet today. Surfers simply disregard the pop-ups and usually just close the window without even bothering to read the ad. Too many pop-up ads can also cause the user to leave your site. You have valuable information to offer, but nobody will see it. Their time is valuable and they are not about to waste it closing out numerous pop-up ads. Despite these setbacks, studies have shown that pop-up windows remain an effective method of internet marketing. Is there a way that pop-up windows can be less annoying, yet still be an effective marketing tool? Yes! Consider placing the pop-up where it can be seen upon exiting your site instead of entering. This allows the surfer to obtain the information they came for without being hassled by frequent advertisements and offers. The surfer leaves your site with a positive attitude and is more likely to respond to the pop advertisement. This type of ad is known as the pop-under window. Here is how the pop-under works. When the surfer comes to your site, the ad is opened up discretely behind your web page. The person visiting your site obtains the information they came for. Upon exiting, they will see the ad. Now, they are more likely to respond because you have taken care of their needs first. Since the surfer is satisfied that he has achieved his objective, he is now open to other ideas; namely responding to your pop-under advertisement. Let’s talk about some ways that you can make your pop-windows, whether pop-ups or pop-unders, more effective. Here are 6 ways to effective pop-windows: First and most important, the pop-window should be easy to “escape” from. If the surfer has a hard time closing it out, she will likely become frustrated and leave your site altogether. Either use a button that allows the surfer to close the window or be sure that the “x” is easily visible. Another method of effectiveness is to use a script that utilizes cookies. Cookies will prevent pop windows from overloading the surfer, since they allow you to make a decision regarding the frequency of the pop-windows you use. Thirdly, never use more than one pop-window per page. Four, when choosing the design of the pop-window, you can increase the effectiveness by creating a large headline that addresses benefits to the customer. Also consider using incentives and lastly, do not expect the customer to read a lengthy advertisement. Keep your message simple yet powerful and your pop-windows are sure to generate profits for your site and happy repeat customers.
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Overwhelmed by all the different types of social networks out there? Not sure how to use them in your business marketing plan?